Cheraya is owner-operator of Spotlight Communication Strategies, LLC, a company that provides strategy, marketing, and crisis communication services to clients within the education non-profit, governmental affairs, and private investment sectors. Prior to forming Spotlight, she served as press secretary for the Fort Worth Mayor and Council where she was responsible for communications, media affairs, public outreach and project management for a number of mayoral initiatives. Cheraya holds a B.S. in Communication Studies with an international emphasis from Texas Christian University and a number of professional certificates from FEMA and the U.S. Department of Homeland Security. Cheraya and her husband, Gustavo, live in Fort Worth where she serves in a variety of volunteer and leadership roles.